Business Intent: Incremental revenue from existing gross adds
‘Inflow & Outflow Analysis’ shows overall base drops. Existing base or Activations?
Net IZU (IZU – ZU Winback) constant at ~11%; Drop in activations putting pressure on base
growth. Revenue impact?
Revenue drops by 12% higher than subs drop. Existing base or Activations?
‘Revenue Tree’ shows that revenue contribution of new activations to total revenue drops
continuously. Drop primarily due to widening gap between revenue gain from Activations and
revenue drop from existing base. MARPU or Quality?
‘Waterfall analysis’ shows MARPU drops by 2%; T2M and T3M Quality on a declining trend –
Retention from new activations a concern. Segment share of activations?
‘Activation Revenue dependency’ shows 10% of subscribers account for 40% of Revenue – High skew from HV subscribers. Retention by segment?
HVA and UHVA churn at ~26%; HVA churn accounts for ~7% of total Acquisition churn and 55% of Acquisition Revenue loss – HV Acquisition churn a concern. Other significant variables?
Tenure, Usage days, Pack Penetration common variables across high value activations. Descriptive analytics rendered opaque.
To statistically predict acquisitions which would become high value(HVA) /Ultra high value(UHVA) in the next 3 months based on first 3, 7 or 15 days of their behaviour
Amongst the 3, 7 and 15 days – 15 day High value Model delivers best results
15 day High value lift - Top 10 percentile indentified 54% of High Value
High value T3M Activation churn reduces by 5 ppt to 21%
Revenue defended: ~1.5% of Base Revenue
"Pi has done a fantastic job to adopt their output, in a way that would be suitable for our business in Qatar. Supply of capable people that understand analytics & even more who are able to link it with the right commercial actions is still uncommon in this field. Pi has definitely an edge in this space."
George Bourazanis, Head of Insights & CVM Marketing, Vodafone Qatar QSC
Job Location: Chennai
Job Summary: We are looking for Sr. Business Analysts having 3+ years of experience in developing statistical models and having hands on experience on SAS / R.
Work on statistical projects
Gather business requirements from the client and convert them into modeling requirements
Ensure coordination and communication with all stakeholders
Carry out data preparation tasks, data quality checks
Build statistical framework and solutions
Identify patterns and insights from data
Ensure on-time and error free delivery
Qualifications / Skills Required
3+ years of relevant analytical experience
Experience in the area of analytics
Bachelors / Masters degree in Engg / Statistics / Mathematics or similar is desired
Strong programming skills in SAS & SQL
Knowledge of R will be an added plus
To apply please email your profile to firstname.lastname@example.org
Drop us a note!
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Gurgaon, Haryana 122002.
As one of the leading Retained Search firms in the country, Positive Moves advises conglomerates across the globe while providing comprehensive services for Board Level, Leadership and Senior Management roles.
Managing Partner at Positive Moves
A management graduate, Vibhav possesses a wealth of experience within the Executive Search Industry in Asia Pacific. He has over 15 years of experience in the leadership talent acquisition area across Asian markets having built large search practices in the Consumer, Telecom, Financial Services, Energy, Infrastructure & Engineering sectors.
Vibhav has been a Managing Partner with Positive Moves since 2005 and has been responsible for taking the Telecom, Consumer & Energy practices of Positive Moves to a leadership position in India by building management teams for a significant number of global corporations.
Managing Partner at Positive Moves
One of the Architects of Executive Search Business in India, Praveen played a pivotal role in the evolution of Executive Search Industry in India, when it started taking shape in early 90s, coinciding with liberalization.
Praveen is an MBA from India’s premier B-School – IIM, Ahmedabad (Affiliate of Harvard Business School). He worked with Toyota and an Indian Technology MNC, HCL group, before establishing Positive Moves in 1992.
Praveen has been instrumental in building the Management Teams of several Global corporations in India, across diverse industries – Banking, FMCG, Life & General Insurance, Asset Management, Media & Telecom.
Comes with 25+ years experience in corporate, working with leadership positions that include an exciting three years as the CMO of Vodafone India apart from Pepsi, Brittania and Tetrapak.
Known for his lateral thinking abilities & seeing emerging patterns to script great visions, he architected the One to One Marketing agenda for Vodafone- a key differentiator & a global best practice. Also has worked with Vodafone Opcos across the world in implementing Customer Value Management framework.
A strong believer that the “Confluence of power of ‘i’ and the consumer’s power to know will unlock value of enterprise data!”
Highly networked & always high on energy!
A paradoxical sweet tooth & fitness freak!
Has a double masters from Delhi School of Economics and IIM(A).
Comes with a 13+ years of experience in Telecom sales and marketing
A high-flier in his corporate life, had successfully implemented the Nano-marketing framework during his career at Vodafone and had shown extraordinary results through implementing a robust customer value management framework,
Dynamic & effable, with a unique ability to look at complex data, connect the dots & arrive at sharp actionable insights.
Workaholic with near obsessive yet amusing attention to detail.
He truly believes “It’s all in the mind”
A good singer & avid chess player, embodies the convergence of Music & Math!